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C-Force
Group -
Strategically Excellent New Names
New product
or service?
You need a good name!
Call in Ashton & Company's specialist team called "The
C-Force Group" and get the job done, usually within 14 days
.
Each new name crafted by The C-Force Group meets the specific
requirements of the client in terms of artistic taste, market
conditions, and potential audience.
More important: The name has been cleared of ALL registered trademark
conflicts so you don't get nasty surprises as you start using
your new name.
Having created new names for products and services for 15 years,
The C-Force Commandos know how difficult it is to develop a good
name which connotes the quality and values -- and will still pass
trademark research.
The sooner your contact us, the sooner you'll have your new name!
All Kinds of Names
All of our work is 100% confidential, because we work both for
advertising agencies and direct clients. But, we can tell you
we've created successful names for:
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Industrial
Machines
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Oil-field
Processes
-
Retail
Products
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Food
products, retail and institutional
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Computer
Software
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Computer
Hardware
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Internet
web sites
-
International
organizations
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Health
and beauty products
The C-Force Name
System
Creating a new name isn't "brain surgery" -- it is dedicated
hard work.
One must often come up with 10,000 to 20,000 good names to end
up with a single, trademarkable name.
While our exact methods are "top secret", here is how
The C-Force Group creates strategically-targeted names:
1. DISCOVERY -- Learning all about the client and the product
or service. Clients complete a Strategic Information Questionnaire
(SIQ) to help us discover information necessary to make a good
name. You'd find this information in a well written business and/or
marketing plan, without the spreadsheet.
2. SYNTHESIS -- Turning the SIQ information into concepts
which point to potential name development areas.
3. NAME CREATION -- Creating up to 20,000 new names and variations.
The C-Force Group Commandos use everything from dictionaries to
computers, from word games to free-association to produce a broad
spectrum of potential solutions.
4. SORTING AND SELECTING -- Based on criteria derived from
the SIQ, name concepts are ranked and sorted to meet your strategic
needs.
5. TRADEMARK RESEARCH -- To make sure the new name developed
is free from registered trademark conflicts.
Contact us now and let's find a good, new name for your new product,
service or organization!
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